There are so many people jumping on the automation bandwagon.
Look before you leap. If your content is spam, you will use the automation to spread spam faster than you ever imagined. It's a sure formula for repuation disaster. GIGO = garbage in garbage out
Here is a shared Presari search on the Dangers of Marketing Automation
But wait! All isn't lost.
There are also ways to avoid the pitfalls of marketing automation.
And once you figure out your content strategy and how you can turn YOUR people on, you can use technology as a force multiplier.
Here are the best tools to automate your marketing and best tools to automate your social media marketing.